At present, Sister Miao’s pet track is not about cutting leeks. In fact, in the vast market, many players have actively entered the game. In this context, pet bloggers are also following the east wind to "make a fortune". Some media reported that if you publish a pet video with hundreds of millions of views, you can earn hundreds of thousands of yuan from that video. According to data from a certain platform, 90% of the pet bloggers with more than 200,000 fans on the platform have monetized their traffic through commercialization methods such as e-commerce.
In addition, the "post-90s" generation has become the main force of pet owners, accounting for 46.3%. The number of pet owners among young people, highly educated and high-income people is constantly increasing, and there are more pet owners in developed eastern regions and first-tier and provincial capital cities. Young people and married people have the strongest spending power on pets, and now the post-2000 generation has gradually become the main force in pet consumption.
